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Apprentice case study

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Rebecca Elliot, Client Account Apprentice

Why did I choose SilverDoor?

I found out about SilverDoor through my apprenticeship coordinator and, although I had little knowledge about the serviced apartment industry, I’ve always been interested in working in the property sector.

When I arrived at the offices for my interviews, I could instantly tell the office was a fun and sociable place to work. Everyone was so welcoming and I quickly realised that the apprentices were treated as equals in the work place – I wasn’t just going to be making the coffee!

As well as the staff being really friendly, the offices were brand new and looked very professional – a good indicator of a successful business.

What do I do at SilverDoor?

As part of the Client Account Management department, I work closely with our clients. The department is split into teams and my team manages a number of accounts including an account with a large TMC (Travel Management Company).

There are many different aspects to the role, but on a typical day I’m answering calls, taking new enquiries and researching apartments. It’s also important to spend time building relationships with our property partners in order to negotiate the best rates for our clients.

Another part of the role is attending property viewings, both with clients and on our own to gain a thorough knowledge of the apartments in our portfolio.

What I enjoy the most about my apprenticeship

I love how fast paced my role is, there really is never a dull moment! The company is really sociable and encourage you to get involved in events outside of work. I like how I’m learning on the job and given the time to attend courses outside of work – my manager is extremely supportive and encourages me to develop my skills. At SilverDoor, the apprentices are treated the same as other employees, you’re doing real work with real responsibilities on a daily basis.

Key skills and attributes required to do my job well

Communication skills are essential when working in a client facing role. I’ve really developed my written communication skills – I’ve never sent so many emails! It’s also important to develop a good phone manner as I’m regularly calling property partners to check availability and rates.

A meticulous attention to detail is also needed as there are so many things that need to be checked when sending out quotes and ensuring the client has all the correct information they need for their stay.

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